Webinar: Advertising Compliance: Web, Print, TV & Radio

Start: 3:00 pm
End: 4:30 pm
Event Days: 06/27/2013 - 06/27/2013

What you don't say can be a compliance violation! What you do say can be a compliance violation! Confusing? Absolutely! Whether it is print media, radio, TV, lobby posters, brochures or the Internet, multiple regulations impact your credit union's advertising. You must be knowledgeable to avoid compliance pitfalls. However, rules and regulations can be costly to implement and difficult to interpret. This webinar will cover the numerous rules and regulations that restrict advertising content and mandate specific disclosures, as well as the form and content of all types of advertising. Risking noncompliance is not an option! A single regulatory violation, or worse-a pattern of violations-can lead to regulatory fines and potential lawsuits.

About This Session:     

This webinar will cover the following topics:

  • Unfair, deceptive and abusive advertising practices
  • Special rules for websites and mobile banking
  • Restrictions on use of email, fax and telephone solicitations
  • Copyright and trademark infringement
  • Promotional contests and prizes
  • TAKEAWAY TOOLKIT with an advertising compliance checklist to ensure you don't forget an important requirement

Who Should Participate:

Marketing personnel, compliance officers, legal officers and managers

About the Presenter:

Elizabeth Fast, JD & CPA, Spencer Fane Britt & Browne LLP

Elizabeth Fast, Esq., is a partner with Spencer Fane Britt & Browne LLP, where she specializes in the representation of financial institutions and acts as head of the firm's training division. Before joining Spencer Fane, she was General Counsel, SVP and Corporate Secretary of a $9-billion bank with more than 130 branches, where she managed all legal, regulatory and compliance functions. Fast is a member of the Missouri State Banking Board by appointment of the governor.